Marketing Program Management Services


While not exactly a sexy term, program management is the essential core from which successful demand gen marketing campaigns evolve and thrive. That is why the at Direct Marketing Partners, the Program Manager (PM) is your primary contact. We offers Marketing Program Management Services.

 

DMP embraces a modular, multi-touch and fully integrated marketing approach for campaigns, matching the latest best practices with your resources and ours. Our PM’s keep an eagle-eye on campaign KPI’s daily and if the numbers are falling short of projections they will swoop in and figure out options to achieve the desired results.

DMP’s approach to program management is:

  • ·         We are an extension of your organization and work toward achieving the same goals and objectives.
  • ·         We are flexible, agile and nimble, making us easy to work with.
  • ·         We respond quickly, just ask our customers.
  • ·         We aim to meet or exceed the lead goals necessary to optimize campaign ROI.
  • ·         We perform internal analytics on a continuous basis and provide a weekly snapshot of KPI analytics showing program progression, identifying possible week spots and/or things that are working well and why.

Comments

  1. Nice article ! your information is really good i have some more infornation related Demand Generation AgencyDemand Generation Agency

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